All-New Fairy and Unicorn Tots Join Mermaids Collections, Bringing a New Era of Surprise and Delight to Life L.O.L. Surprise!

The new line Includes a doll, a pair of fairy wings, two colors of fairy crystals mix, plus whimsical fashions and accessories. The blind packaging offers a fun surprise and the ball doubles as a ...

Unleash your inner 🤡🤠🦄 with glitter highlighters, TikTok-famous Globbles, and an adorable lil' "Dodo" night-light.

Last year, MGA Entertainment unveiled the L.O.L. Surprise! Mermaids. Now, two new fantasy creatures are joining the L.O.L.

There are hundreds of pieces of clothing in Infinity Nikki, and they can all be used to create outfits for Nikki to explore ...

This year’s hot holiday toy flying off shelves is driven by the 3 years old and younger set: the Ms. Rachel Speak & Sing Doll from Spin ... choose a genre such as fairy tale or Western or ...

In 2025, retailers and consumers can anticipate shelves with new playsets, plush, collectibles, craft kits, and more.

Valentine's Day is synonymous with red lipstick, but you can go rogue and still look perfectly romantic with this inspiration ...

The Barbie IP got a big boost in 2023 with the release of the Margot Robbie-starring “Barbie” movie, and the iconic doll only ...

A Barbie doll of the beloved, Detroit-raised singer Aaliyah went on sale Thursday to mark the late star’s birthday — and immediately sold out. The doll was set to be available for one day ...

To get inspiration, he and his mom decided to visit thrift stores. While walking around one store, they came across the doll section. After looking through the section and not having any luck ...