Alkaline Battery Market Overview The Alkaline Battery Market focuses on the demand, trends and growth of alkaline battery products worldwid ...

A Duracell exec’s meeting with Tom Brady led to quick creative approval and a late buy into the “sold-out” Super Bowl.

A Duracell Super Bowl commercial was designed to make viewers think Fox announcer Tom Brady had run out of power in the ...

This wasn’t the blog post I planned to write on a lazy winter afternoon—but here we are! While digging through a cabinet for ...

The Energizer Bunny rolled out a new paper blister-style pack that's 100% curbside recyclable, with bold new look for shelf ...

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North American company Better Battery Co. (BBCo.) has announced the launch of plastic-free packaging for all its products.