Rivals thought kids on Roblox might like a soccer video game with an anime vibe. It sold a few months later for more than $3 million.Most Read from BloombergSinger Akon’s Failed Futuristic City in ...

Roblox has outgrown its childish demeaner into a platform where teens are building games, earning millions, and outpacing ...

It was 2008 and, compared to the era’s hottest games — the violent Gears of War, the vulgar Grand Theft Auto — Roblox was relatively juvenile, with bright colours and janky graphics.