Decisions can feel overwhelming, especially when you’re juggling pros and cons in your head. A classic list might seem ...

Scottish scientist Dr. Stuart Pugh developed a method for improvement selection called Pugh’s Controlled Convergence. More ...

Chocolate or strawberry? Life or death? We make some choices quickly and automatically, relying on mental shortcuts our brains have developed over the years to guide us in the best course of action.

The weighted decision-making matrix is a method that provides rational support for making decisions in the context of complex problems. With the help of this matrix you can systematically contrast ...