The differences between Nielsen and ComScore are so eye-opening that they surely will lead to more people who don’t ...
ABC World News Tonight is posting gains; however, for the third straight week, the new look CBS Evening News continued to see no viewership growth in total viewers and the Adults 25-54 demo. CBS ...
TV viewing in January was up 5% compared with an already robust December, with games across the NFL and NCAA drawing big ...
The company is about to be acquired by Skydance Media, and its current management team has already ... after the networks made many complaints. In 2021, Nielsen lost backing for its national ratings ...
Paramount Global has a new multi-year deal with Nielsen for all the company's ratings data including for CBS, Paramount+ and more.
The Media Rating Council approves the company's use of traditional panel sampling alongside input from millions more homes. By Rick Porter Television Writer Nielsen has won accreditation for its ...
The two companies have signed a new, multiyear deal under which Nielsen will provide a host of ratings and analytics services across Paramount Global‘s linear network and streaming portfolio.
The Media Rating Council has approved the accreditation of Nielsen’s Big Data + Panel TV ratings measurement. The new method for analyzing TV ratings combines the firm’s panel measurement ...
Paramount Global and Nielsen have struck a new multiyear ratings measurement partnership, resolving a four-month standoff after the two companies’ previous contract expired on Oct. 1.
The schism takes place just as Nielsen is hoping to prove its reliability after a difficult period. The measurement giant last week won accreditation from the Media Rating Council, an industry ...
While there are competitors, Nielsen’s ratings are usually the most-referenced ... And there are other variables in there as well, including the current shrinking audience for linear live ...