Coca-Cola is looking to the past in hopes of increasing drink sales in the U.S. Back in the late 1930s, a soft drink made its ...

Coca-Cola is betting on mobile as a critical piece of second-screen interaction in its social media-fueled multiscreen marketing for the upcoming Super Bowl XLVII. Coca-Cola?s Super Bowl marketing ...

Coca-Cola worked with Secret Level and other studios to create three new versions of “Holidays Are Coming” ad.

to animated characters starring in Super Bowl ads, to the inspiration for plenty of merchandise, here's a look back at the development, evolution, and importance of the Coca-Cola polar bear mascot.

Coca-Cola's "Holidays Are Coming" commercial was first seen on TV screens in 1995 showing a fleet of illuminated red trucks.