The brand spent years building up its social media fandom before launching a major ad campaign, CMO Katie Welch said at SXSW.

As a first-time mom-to-be, choosing which items to put on my registry or grab for my little one has felt. . . overwhelming, ...

Quince sales typically only happen around major holidays, but the brand is hosting a special flash sale today. Here are all ...

Gtech launches rare 20% spring sale with code SPRING20 – get discounts on cordless vacuums, mowers, haircare and more.

Duchess Meghan celebrated International Women's Day with a post that included a photo of her rarely seen daughter, Princess ...

Certain cans of green beans sold at Target stores are being recalled over concerns they could be contaminated with a foreign ...

At SXSW, Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a ...

Nike is joining up on a new brand with Kim Kardashian in a bet her star power can have the same impact Michael Jordan did 40 years ago, but for women ...

In the past, Markle has been accused of copying Paltrow's GOOP brand. There was even a mention of her ex-fiancé Brad Pitt whom she was with from 1994 until 1997. And the wife of Brad Falchuk ...

The sneaker community is fawning with anticipation as Jordan Brand prepares for the release of the highly awaited 'Rare Air' colorway of the Jordan 4. Sneaker ...

In 2025, the easiest way to sell your product is to throw a celebrity's face on it, and this is hardly a new strategy, but it ...

Sneaker fans, mark your calendars for Spring 2025 as Jordan Brand is set to release the Rare Air Jordan 3s. Drawing inspiration from the OG Black Cement colorway, the Rare Air iteration of the ...