Once seen as a promising frontier, the global B2B ecommerce market has become a $32 trillion behemoth—nearly five times the ...

We look at where a customer data platform sits alongside other technologies that offer features to boost customer experience ...

In the fast-evolving world of B2B sales, artificial intelligence (AI) is revolutionizing how sales teams operate, shifting the focus from manual, human-driven to data-driven processes. Despite ...

Business (B2B) sales are foundational to the sustenance of many industries, including manufacturing, technology, trading and professional services. They form the bedrock of global supply chains and ...

LinkedIn isn’t just a digital resume—it’s a powerful B2B marketing engine. Learn how to turn connections into conversions.

Account-Based Marketing (ABM) is now essential for B2B growth—enabling precise targeting, personalized engagement, measurable ...

Opinion: Blank Rome attorneys addresses the key contractual and legal issues that arise in the emerging area of ...

Data-driven demand generation delivers 15–20% higher conversion rates by leveraging real-time insights, predictive analytics, ...

According to MarketsandMarkets™, the Customer Data Platform Market size is expected to significantly increase from USD 9.72 ...

SaaS struggling to scale? Chrisley Ceme unveils a channel growth strategy for B2B tech firms, emphasizing segmentation, ...

Customer attention has become one of the scarcest and most valuable resources in today’s crowded digital landscape. Yet many ...

B2B cross-border trade introduces data ... risk prediction and real-time anomaly detection. For example, the system can flag suspicious export patterns that deviate from a country’s industrial profile ...