Apple's 2025 outlook includes expanding generative AI and navigating Chinese tariffs, while trying to boost iPhone sales with ...

Apple's advertising for its Apple Intelligence features paints a dystopian, if implausible, vision of the future ...

A few events will have ramifications that move the needle for Apple—even if, in some cases, it may take a little time for the true effects to be felt.

Apple has redefined what a watch can do. We talked to Apple’s top brains and other experts about the promises and perils of ...

An Apple exec cited financial risk and potential privacy conflicts as reasons the company doesn't have its own search engine.

Apple wants to join the antitrust case against Google, and it has explained why it doesn't want to create its own rival ...

The press freedom group Reporters Without Borders is urging Apple to remove its newly introduced artificial intelligence ...

Apple's busy 2024 was marked by new iPhones, a long-awaited foray into generative AI, antitrust issues, and challenges in ...

This week’s Apple headlines; iPhone Pro camera details, the iPhone SE challenge, Apple Silicon M5 improvements, Apple’s AI ...

If Apple is seemingly reluctant to add more screensavers, I think it would be great if they let third-party creators make ...

Apple started rolling out some of its Apple Intelligence features in the US in October. However, they are still unavailable ...

Apple Martin appeared to subtly respond to criticism branding her a ‘mean girl’ in a new TikTok video posted by her friend ...