The world No. 1 and three-time Grand Slam champion lags behind her contemporaries in endorsements despite standing atop her sport

The American tennis player, 29, secured her first grand slam title on Jan. 25, achieving a breakthrough win over world No. 1 Aryna Sabalenka, who was vying for what would have been a historic three-peat. The women's singles match at Melbourne's Rod Laver Arena saw Keys win 6-3, 2-6, 7-5.

Day 14 of the 2025 Australian Open saw 19th-seeded Madison Keys win her maiden Major title under the lights of Rod Laver Arena.

The Australian Open 2025 women's singles final witnessed a thrilling face-off between world No. 1 Aryna Sabalenka and No. 14 seed Madison Keys on Saturday. Two-time defending champion Sabalenka was forced to dig deep before losing 3-6, 6-2, 5-7. The final was held on Rod Laver Arena as Keys pulled off a solid win in front of a packed house.

Madison Keys dethroned world No 1 Aryna Sabalenka to become the oldest first-time winner of the womens singles title at the Australian Open on Saturday; watch all the action from the ATP and WTA Tours on Sky Sports Tennis and Sky Sports+,

Madison Keys may have won the title at the 2025 Australian Open but there were a myriad of players leaving Melbourne who can leave with their heads held high.

Days after her first Slam title, the tennis star shares what stoked her confidence, how she tweaked her game, and why representation matters on the court.

Madison Keys has become only the 14th woman to win a Grand Slam after saving a match en route to the title with Serena Williams the only player to achieve the feat more than once. Martina Navratilova was the first to come back from the brink in 1986 with Keys the most recent to join the club.

As Zverev took to the stage to make his runners-up speech during the post-match on-court presentation, a member of the Rod Laver Arena crowd started shouting. They yelled a phrase three times ...

The men’s match was played in front of barely any spectators after the majority of tennis fans at the Rod Laver Arena headed for the exit after watching Madison Keys defeat Aryna Sabalenka in a ...

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Nike might have swept the podium with champions Jannik Sinner and Madison Keys, but it wasn’t just the big names that made waves in Melbourne.