Bob Uecker, the voice of the team on the airwaves for 54 years, a Baseball Hall of Famer and local, statewide and national icon, died Thursday.

Uecker, whose humor made him a celebrity far outside of the baseball world, died Thursday at 90 years old, the Brewers announced. Uecker was the play-by-play voice of the Milwaukee Brewers dating to 1971, one of the longest runs by a broadcaster with one team in MLB history.

Bob Uecker, an iconic baseball voice who called Milwaukee Brewers games on the radio for five decades, has died, the team announced. He was 90. Nicknamed “Mr. Baseball” and known for his wit and deadpan delivery, Uecker joined the Brewers radio team in 1971.