Third, make sure the architecture aligns with your audience and personas. For instance, a B2B brand with a technical tool will likely have an audience keen to dig into detailed features.

When people talk about high-priority SEO activities, they usually point to crucial areas like keyword research, content planning, and link-building. Website architecture is rarely top of the list ...

Creating the optimal e-commerce website design and user experience (UX) can be challenging. Great UX combines multiple design choices for the website’s information architecture, sitewide ...

At the heart of understanding website structure, and planning your strategy for information architecture, lies a need to know about terms like semantic search, latent semantic indexing, knowledge ...

For example, when SOAP was first introduced back in 1998, it was an XML-based protocol for remote procedure calls (RPC). Everyone who was interested in RPC over the Web had to learn how to write ...

As a society, we have been conditioned with the age-old saying “Build it and they shall come”. However, does this hold true for the digital world and your website? And more specifically, what about ...