Roblox bounced back from its post-pandemic slowdown. It’s keeping its tween users as it gains a higher mix of older and ...

Roblox must ensure that the ads do not hurt users' experience, especially its younger core audience. The key here is to make sure that the ads add value to gamers' experiences -- or at least do ...

Shares of Roblox (RBLX) are up in today’s trading. This is after the gaming platform launched a new video ad format called Rewarded Video while also announcing a major partnership with tech ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

At least four Wall Street analysts have hiked their price target on Roblox (RBLX) after the online gaming platform on ...

Image source: Getty Images. Roblox partners with Google to scale immersive advertising At the recent IAB Playfronts 2025 conference on advertising, Roblox unveiled a significant step forward in ...

The digital gaming platform is partnering with Google on immersive advertising. The partnership could help scale Roblox's advertising business in the long run. Investors will want to monitor ...