Nielsen’s panel-only figures have Thursday Night Football at 13.2 million viewers per game this season; the big data addition pushes the audience up to 14.26 million, a gain of more than a ...

Big Data and AI are deeply interconnected: Data fuels AI models, and AI enhances data processing. AI’s effectiveness depends on three key aspects of Big Data: 1.

Nielsen's Big Data + Panel technology which includes measurement of smart-TV audiences, won backing from the Media Rating Council before the upfront Plus Icon Film Plus Icon TV ...