Sonny Vaccaro ... didn’t think Nike would sell a record $125 million worth of shoes in Year 1. Frankly, none of us could have ...

Former Nike executive Sonny Vaccaro is one of those people who ... when he actually made the first presentation of the Jordan thing, the Air Jordan concept. I did meet Phil [Knight] and obviously ...

Michael Jordan made so many clutch shots that it is almost impossible to pick the best. But if we’re looking for the one that made the biggest impact on the world, there is a clear winner.

Trafford native John “Sonny” Vaccaro is about to get both ... basketball players of all time, and Nike hasn’t stopped manufacturing new Air Jordan shoes since signing him.

Described as the 'Godfather of summer basketball', Sonny Vaccaro signed the relative-unknown Michael Jordan early in his career.

Legends and Soles, The Memoir of An American Original, is the long-awaited book on the life and times of Sonny Vaccaro, a ...

Watching that day was marketing executive and grassroots promoter Sonny Vaccaro ... Nevertheless, Vaccaro told BBC Sport former Nike boss Phil Knight was not satisfied with the Jordan proposal ...

The movie explores how Nike's basketball ... talent scout Sonny Vaccaro to find a new spokesperson for their shoes. Although they considered third draft pick Michael Jordan off limits due to ...

Nike's basketball talent scout Sonny Vaccaro believes the company should invest its entire annual 250,000 US dollar budget in one prospect: 21-year-old NBA rookie Michael Jordan. Vaccaro travels to ...

Sonny Vaccaro will not be among ... most famously known for signing Michael Jordan to an endorsement deal at Nike, a story told in the 2023 movie “Air” featuring Matt Damon (playing Vaccaro ...

Meet the man who convinced Nike to take a gamble ... popularised in 2023 film Air, in which Vaccaro is played by Matt Damon. In his book, as well as detailing the Jordan deal, he describes how ...