“It’s very hard to order a $70 steak off a QR code — or a $200 bottle of wine. It just doesn’t feel right.” Darden Restaurants , which owns the Olive Garden and LongHorn Steakhouse ...

Are QR code restaurant menus on their way out? —Doug S., Virginia Beach The question may have stemmed from a May 2023 article in The New York Times, titled “The QR Code Menu is Being Shown The Door,” ...

I personally love QR code menus, if they are just simple websites where I can order for the table. Everyone can look at the same time, you can order at any time whenever you want (less staff burden).

Capturing a QR code and seeing a restaurant menu pop up on your phone almost seemed like fun at the time. Back then, the coronavirus was falsely believed to spread by surface contact.

But with hindsight always 20/20, it seems inevitable that the unique and exciting nature of the QR code menu was short-lived, much like a new toy that loses its appeal if it’s played with too much.

QR codes, for the uninitiated, are essentially square-shaped pixelated barcodes that store certain data—like, say, the menu at a restaurant or a coupon at a certain store.

Up until COVID-19, the QR code, that square offspring of the Universal Product Code, was a mostly marginal technology as far as the consumer marketplace was concerned. During the pandemic, however ...

Restaurants are finding that simply having a QR-code enabled PDF menu is no longer sufficient; ... (AOV); after implementing adaptive menus, restaurants have bumped up their AOV by as much as 22% per ...

When the bar opened in June 2020, he printed the QR code menu on wooden and cork coasters. As soon as they got wet, they were rendered useless. He's since switched to recyclable PVC plastic.

Part of why QR codes have gained so much popularity among restaurants has to do with the convenience and safety they offered at the height of the pandemic. No more menu handling or interactions with ...

The technology is there for the QR code to provide not just a menu, but an entire ordering system. Some restaurants just upload a PDF of their menu to a website you can access through a QR code ...

If you’ve been to a restaurant recently, you may have been asked to use a QR code to access a digital menu. It’s a black and white square you can scan with your phone, and when accessed, can be used ...