New York – February 7, 2025 – Nielsen, a global leader in audience measurement, data and analytics, today announced that ...

Red One was originally developed for Amazon’s Prime Video before being rerouted to theaters and made its way to the platform on Dec. 12, just in time for the holidays.

Squid Game dominated Nielsen’s U.S. ranking of streaming originals for a second straight week since its release of Season 2, with 4.6 billion minutes viewed across 16 episodes, during the week of Dec.

YouTube hit a record share of TV usage in December, with the streaming service logging 11.1% of all TV viewing, according to Nielsen.

Nielsen notes that the South Korean thriller attracted a young, diverse audience that was 34% Hispanic, 11% Asian, 15% Black and 39% Squid Game Dominates Nielsen Streaming Top 10 With Nearly 5 ...

according to Nielsen’s The Gauge report. That report, which covered the period of Nov. 25 through Dec. 29, also boosted YouTube, Netflix and Prime Video to record viewing levels. On top of a 7.6% ...