It has also won accreditation to use first-party data from various media outlets in calculating its ratings. The fracas between TelevisaUnivision and Nielsen is surprising, because Speciale has in ...

The new deal includes measurement for all Paramount platforms, including national and local broadcast, all cable networks, ...

By Rick Porter Television Writer Nielsen ... all our platforms, and we are incredibly pleased to reinforce and reinvigorate our deal with our longtime partner. Paramount Global’s ratings wins ...

By Rick Porter Television Writer Nielsen has won accreditation for its “Big Data + Panel” TV measurement, becoming the first ratings provider ... so we can all benefit from accurate insights ...

Nielsen and Paramount Global are counting on each other once again. The two companies have struck a new deal that will reinstate access to the measurement giant’s audience ratings for the media ...

A massive part of the conversation around sports ratings and all their ... The NFL continues to support Nielsen’s efforts to modernize measurement so we can all benefit from accurate insights ...

There’s some good news on the ratings ... Nielsen’s people panel allows it to be the only company to most accurately measure diverse audiences. The update ensures that Nielsen is representing ...