Discover New Zealand’s top advertisers, highest-spending industries, and major market shifts in Nielsen Ad Intel’s 2024 ...
"Nielsen stands by its panel and methodology ... last week won accreditation from the Media Rating Council, an industry monitor, for a new "Panel + Big Data" offering that will incorporate ...
Nielsen reveals New Zealand’s financial sector ad spend hits $295.3M amid rising economic pressures and shifting consumer habits, highlighting banks and investment firms adapting to evolving market ...
Download the Excel file of the above data. Note: Nielsen's spending estimates for the Internet are from AdRelevance. All others from Nielsen Monitor-Plus. Different methodologies employed by each ...