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Net Promoter Score: Data Sources and Usage Traditionally, companies rely on questionnaires to obtain NPS data and focus on elaborate data analysis to identify root causes for promoters and detractors.
Net Promoter Score (NPS) has been a staple metric for executives for more than 20 years. Its effectiveness is in its simplicity: a simple one-to-10 scale of a customer’s likelihood to recommend ...
The basic Net Promoter Score question that was created by Fred Reicheld and Bain&Company. I’ve always found it to be powerful survey question to determine overall customer sentiment. Did the ...
Net Promoter Score has been and continues to be, one of the most trusted metrics used by brands to measure the health of customer relationships for 15 years. Many experts touted it as the one ...
If the Net Promoter Score is part of your customer experience program, you need to fully understand what is driving the metric, or your key driver analysis, according to Howard Lax, Ph.D ...
Net promoter score (NPS) is a specific metric that assesses how likely it is for your customers to recommend your company or individual products to others. To calculate NPS, subtract the ...
One company succeeding at this is Chewy, the Dania Beach, Florida-based online pet supply retailer with a Net Promoter Score that crushes Amazon's by 24 points in the pet category.
Since its introduction in Harvard Business Review, 16 years ago, the Net Promoter Score, or NPS, has become a foundational business metric. Based on a single question—On a scale of 0 to 10, how ...
Since its development nearly two decades ago, the Net Promoter Score (NPS) has been used by organizations around the world as the definitive metric for customer success.But times have changed, and ...
Make a Net Promoter Score Actionable. The chief criticism of NPS is not of the metric itself, but of how companies choose to apply it, Pete Weaklend, Senior Vice President of Advisory Services at CX ...