Leah Ingram Real Sophisticated Consumer on MSN4d
The Lowdown on Private Label Store Brands
Have you ever wondered who makes private label store brands? And did you wonder if these non-name brands were worth buying?
While this places most conventional grocers at a disadvantage, we contend that Kroger's scale, vast library of customer transaction data (amassed over decades), private-label strength (accounting ...
Citing Circana data, the Private Label Manufacturers Association (PMLA) reported record-setting sales in 2024 for the store ...
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In 2023, these efforts resulted in $31 billion in sales from Kroger's private label brands, known as "Our Brands". Kroger has focused significantly on digital transformation, building a seamless ...
Foley said Kroger will likely continue adding private label products at this pace. Kroger expects inflation to range between 1.5% to 2.5% in 2025, not including the effects from tariffs ...
Historically, the relationship between grocery retailers and CPG companies has been fairly linear. Those days are long gone, ...
Grocery shopping is typically one of the biggest expenses in a household budget. So, if you want to lower your monthly spending, calculate how much you're spending on groceries each month and see ...