Have you ever wondered who makes private label store brands? And did you wonder if these non-name brands were worth buying?

While this places most conventional grocers at a disadvantage, we contend that Kroger's scale, vast library of customer transaction data (amassed over decades), private-label strength (accounting ...

Citing Circana data, the Private Label Manufacturers Association (PMLA) reported record-setting sales in 2024 for the store ...

Grocery shopping is typically one of the biggest expenses in a household budget. So, if you want to lower your monthly spending, calculate how much you're spending on groceries each month and see ...

What Happened: A notable Form 4 filing on Monday with the U.S. Securities and Exchange Commission revealed that Kimball, Senior Vice President at Kroger, exercised stock options for 11,000 shares of ...

In 2023, these efforts resulted in $31 billion in sales from Kroger's private label brands, known as "Our Brands". Kroger has focused significantly on digital transformation, building a seamless ...

Foley said Kroger will likely continue adding private label products at this pace. Kroger expects inflation to range between 1.5% to 2.5% in 2025, not including the effects from tariffs ...

Over one fourth of Kroger's roughly $110 billion in nonperishable and fresh food sales (about 75% of revenue) stems from its private-label portfolio, of which the company manufactures about 30% of ...