Read the full article at From Square Bottles to the Striding Man: How Johnnie Walker Became a Global Icon – Part 1 ...

Johnnie Walker Black Label is a Popular Culture Icon Johnnie Walker Black Label whisky has had a significant cultural impact, mentioned in numerous songs, and appearing in TV shows and iconic films.

This case study explains how Johnnie Walker, the scotch whisky brand, reversed its decline in India by appealing to younger consumers with a brand extension. We’re long-term subscribers to WARC and it ...

Johnnie Walker’s luxury platform celebrates blending artistry and opens the door to a first-of-its-kind experience to create ...

Johnnie Walker has announced the global launch of Johnnie Walker Vault, a global luxury platform curated by master blender Dr ...

Pioneering the next chapter in luxury spirits, Johnnie Walker, the world's leading Scotch Whisky[1], announces the global launch of Johnnie Walker Vault in the brand's most ambitious expression of ...

Johnnie Walker made his name in the 60s with the pirate ship Radio Caroline. His night-time show was essential listening for 86% of the night-time audience, which increased to over 20 million ...

Through the luxury experience, Johnnie Walker has opened up access to its award-winning Master Blender Dr Emma Walker for an exclusive in-person blending session which will see participants leave with ...

In Hokkaido, Johnnie Walker and Perfect Moment hosted an immersive ... The events featured award-winning global film and fashion icon, Priyanka Chopra Jonas, who has engaged millions of her ...