Remember the feeling of getting a brand-new Hot Wheels car? You’d rip open that package and have that hot rod tearing all ...

As if launching a franchise that would sell more than a billion dolls wasn’t enough, nearly decade later Elliot would introduce 4-billion-sold Hot Wheels line of diecast cars, creating the one ...

On the surface, Mattel's Hot Wheels toy cars share little common ground with the full-size automobiles crafted by Ferrari. With some 22.5 cars produced and sold worldwide each second and more than ...

You might not remember your first Hot Wheels car (or perhaps your first Matchbox car; the British brand was bought by Hot Wheels owner Mattel in 1997), but from the moment you were old enough to ...