HTML structure matters for SEO, but not in the ways most might think. Read on to uncover the real role of HTML for SEO. In case you missed the latest podcast episode of Search Off the Record ...

Thus, if the site uses invalid HTML markup (e.g. multiple H1 tags, or one and the same headings on each page), the worst what must happen is that Google will just disregard the overall structure ...

Gary Illyes from Google said that the HTML structure for your web pages does not matter much for rankings. He said this on the latest Search Off The Record podcast, saying, "I know that some ...