This Google display ad is short and sweet—like all effective display ads should be. In just 12 words, the concise message and tranquil blue coloring prove that fluffy copy isn’t necessary.

Speed up your ad creation process without losing your message. Use generative AI to craft relevant, personalized copy that ...

Did you know that display keywords in Google Ads act as both content and audience targeting? This seemingly straightforward Google Ads feature has some surprising nuances, which is why we’re ...

Dynamic Search Ads (DSA) and Google Display Ads (GDA) campaign upgrades are open to all advertisers, but opting-in to Performance Max supported by artificial intelligence (AI) is voluntary. A self ...

The move comes at a time when the Google search experience is undergoing a major shift, driven by the rapid integration of ...

Advertisers on Google’s search, display, app, and demand gen campaign types will soon be able to leverage AI-powered ad image editing capabilities previously limited to Performance Max campaigns ...