A a deeper understanding of customer behaviours and personas is needed says David Cumberbatch, Associate Partner for Customer ...

Hewlett Packard Enterprise Thursday announced VM Essentials standalone as a global offering with a no-holds barred “channel only” go-to-market model backed up by a 10.5 percent rebate.

looking to provide partners with more enablement resources and incentives as the company shifts to a more partner-led go-to-market model. The move comes as Alteryx is selling more of its software ...

Procore is implementing a new general manager go-to-market model, which aims to better address the needs of larger enterprise customers and local markets in the construction industry. This ...