The create your own QR code, simply go to your profile, tap the hamburger menu, and select ‘QR Code.’ It might still say ‘Nametag’ instead, but the switch should happen any time now.

The most successful QR implementations deliver content that matches the customer's immediate context. A restaurant table QR code should show the menu, not the catering options.

Chan, whose company "helps clients deploy QR codes in places from nightclubs to manufacturers," makes Googling something sound like a very tedious task. But performing a search is not hard anymore ...

The system hasn't gone live yet, which could explain the current, generic QR landing page. Hopefully Microsoft will tailor those landing pages to the specific stop code that the user is seeing ...