Customer relationship management and supply chain management integration strategies can help you create a more effective workflow. In fact, technology makes it easier than ever to accomplish this ...

Three new books examine, with varying approaches and degrees of success, the difficult but essential process of improving customer service. Stanley A. Brown’s Customer Relationship Management: A ...

According to Gartner, CRM software totaled $26.3 billion in 2015 and predicts that that figure will continue to rise through 2018. At its core, customer relationship management is simple.

Using Customer Relationship Management to Grow Your Business CRM software makes it easier for businesses to manage their customer base. This software aggregates information into one convenient ...

Integrating new ERP software with their Customer Relationship Management (CRM) system provides a number of time-saving and data-related benefits. The amount of value you are able to extract from ...

He’s one of the pioneers of the CRM (Customer Relationship Management) software industry, having founded Goldmine in 1989 and selling it in 1999 for a reported $83 million.

Customer relationship management processes empower businesses to analyze the specific needs of their customers. Also, companies can occasionally adjust the level of service offered to improve ...

A good Customer Relationship Management (CRM) can help start-ups to achieve their Sales targets and scale the operations very efficiently. Early Start ...

William Boulding, Richard Staelin, Michael Ehret, Wesley J. Johnston, A Customer Relationship Management Roadmap: What Is Known, Potential Pitfalls, and Where to Go ...

Forrester Research, “The Forrester Wave™: Customer Relationship Management Software, Q1 2025,” by Kate Leggett, with contributions from Linda Ivy-Rosser and Faith Born, March 21, 2025 ...