1. Proactive Support: Address issues before they escalate. Follow up, check in and make customers feel cared for. 2. Surprise ...

Put yourself in your audience’s shoes and be brave enough to admit when something you thought was working just isn’t.

The shift toward a unified customer lifecycle can’t be done at a surface, optics-only level. A cross-department meeting or ...

Customers lose faith in brands when they feel they're putting in too much effort. The post 5 areas where businesses need to ...

A customer’s experience is the accumulation of reactions to the variety of engagements and interactions that customer will have, over time, with a brand. These moments add up, and the sum of these ...

An exclusive interview with Pfizer’s Wayne Simmons on reshaping customer experience by listening to those interacting with healthcare professionals.

Data alone isn’t enough — what retailers truly need is a way to make sense of this information, align teams around it and ...

The path of least resistance is always the one your customer will take. And if that path doesn’t lead through your business, ...

Finally, trust and transparency go a long way in ensuring customer satisfaction at the end of their journey. This means data sharing, giving customers access to analytics and market insights, and ...

The Role of IT in Driving Customer Engagement In today's fast-paced world, customers have high expectations for their buying experiences. From the initial product research to the final purchase ...

The awards honor practitioners and vendors who exemplify the design and implementation of a superior customer experience strategy. SAN FRANCISCO — CMSWire, the world’s foremost publication covering ...

In a bold move to redefine the mobility landscape in Ghana, Somoco Ghana Limited, the exclusive distributor of Boxer motorbikes and Bajaj RE auto rickshaws, has unveiled its stunningly renovated ...