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Jana Lay-Hwa Bowden, The Process of Customer Engagement: A Conceptual Framework, Journal of Marketing Theory and Practice, Vol. 17, No. 1 (Winter, 2009), pp. 63-74 ...
Administrative Theory & Praxis is a leading quarterly journal of critical, normative, and theoretical dialogue in public administration. As the journal of the Public Administration Theory Network, its ...
Conceptual modelling and business process analysis constitute a critical nexus in understanding and refining organisational workflows. At its core, conceptual modelling involves the abstraction ...