It's important that entrepreneurs learn how to use AI branding tools effectively—and understand when they may not be the ...

Photo credit: Crap eyewear Augustus Cook, head of brand design, Americas, at R/GA explains: “Defining a brand’s behavior is as essential as defining its logo.

For more logo design inspiration take a look at the biggest logo design trends for 2025. If you're after more AI news take a look at how Superside built a human-led AI brand.

02-06-2025 DESIGN OpenAI’s rebrand tries to tap into the emotional side of AI The maker of ChatGPT has a new brand system that’s just robotic enough.