Chris Vannini of The Athletic took to social media Thursday evening to break the story, saying that several episodes of ...

It appears that WWE and the Big 12 are reportedly expanding their partnership in an unexpected way later this year. Chris ...

The Big 12 is expanding its partnership with WWE to include some fan engagement during the regular season, according to The ...

The Big 12 and WWE launched a partnership in November 2023. As part of the agreement, Big 12 football champions — Texas in ...

WWE and the Big 12 Conference are set to deepen their partnership, according to a report from Chris Vannini. As part of the ...

Ahead of the 2025 college football season, the WWE and the Big 12 have agreed to expand their partnership that has been in place each of the last two seasons to further enhance fan engagement for ...

The Big 12 and WWE struck a deal a couple of years ago to have the multi-billion-dollar company play a part in the Big 12 Conference championship game. “WWE is a global brand that connects with ...

The WWE unveiled collegiate legacy title belts featuring schools from the SEC, Big Ten, Big 12 and ACC on Friday ahead of the 2024 college football season. The belts are set to feature the ...

In recent years, the power conference has stepped up its game in terms of marketing its conference, with partnerships with streetwear brands, WWE icons and musicians at the Big 12 football ...

WWE will hold several episodes of Friday Night SmackDown in Big 12 markets, the night before football games. Includes a Week 0 show in Ireland before KSU/ISU and an Orlando show before UCF/UNC ...