NIO unveils its Firefly

NIO unveils its Firefly as it looks to compete with BMW's Mini and Mercedes-Benz's Smart brands
NIO (NYSE:NIO) held its NIO Day 2024 event over the weekend in Guangzhou, China. The date was also marked the company's 10th anniversary. The event, themed "Together & Further," showcased NIO's (NIO) latest innovations and product launches.
China's Nio introduces Firefly brand to take on BMW's Mini
Nio unveiled a lower-cost brand named Firefly on Saturday that it touted as a rival to Mercedes' Smart and BMW's Mini in the Chinese electric vehicle maker's latest bid to broaden its customer base and boost sales.
Chinese EV maker Nio unveils Firefly branded cars to take on Mini Cooper and Smart
Chinese electric vehicle (EV) maker Nio launched a new small car under its Firefly brand that seeks to compete with BMW's Mini and Smart of Mercedes-Benz, an advancement in its drive into international markets.
China’s Nio Brings Firefly EV to Europe in 2025 to Challenge Mini and Smart
Chinas Nio is preparing to launch its Firefly EV in Europe by early 2025, aiming to rival Mini and Smart. As the company expands its presence, its also addressing tariff challenges with innovative battery-swapping
China's Nio says new Firefly EV to go on sale in Europe in H1 2025
China's Nio on Sunday said it would launch its new Firefly electric vehicle brand in Europe early in the first half of 2025, betting that it would help the company overcome European Union tariffs.
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NIO Celebrates 10th Anniversary with Launch of ET9 and Firefly Brand
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NIO Inc. (NYSE: NIO) saw a 1.56% rise in premarket trading following the successful NIO Day 2024, which highlighted the ...
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Nio unveils Firefly compact electric car and launches ET9 flagship model
Nio has unveiled its new global EV brand, Firefly, and its first model with the same name. The compact electric car can be ...
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NIO CEO says company prepared for market upheaval in 2025
The comments came as NIO revealed details at the same event of its highest and lowest-priced car models, pushing the EV maker into segments it never competed in before.
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Nio completes three-brand setup for promising 2025
The introduction of Firefly completes Nio's three-brand matrix, which includes the flagship Nio marque for premium cars, and ...
Nio’s Affordable New Firefly EV Hatchback Has LEDs That Look Like iPhone Cameras
Nio has finally launched the much-anticipated Firefly brand in China, which will be targeting the most affordable corner of ...
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