Nestle to cut $2.8 billion of costs by 2027, boost marketing under CEO Freixe
Nestle will boost advertising and marketing, trim costs by at least $2.8 billion by 2027 and carve out its water and premium drinks businesses into a standalone global unit as it looks to drive growth under its new chief,
Nestle's Bold Move: CEO Laurent Freixe Targets $2.8Bn Cost Cuts, Marketing Boost, and Restructuring Premium Beverages
Nestle is set to increase marketing and advertising, cut costs by at least $2.8 billion by 2027 and cut back its premium drinks and water businesses into a separate global unit as it looks to boost growth under its new chief,
Nestle to Step Up Spending in Push to Boost Sales Growth
Nestle NESN0.85%increase; green up pointing triangle said it would pump more investment into advertising and marketing as part of Chief Executive Laurent Freixe’s plan to revive sales growth at the Swiss food giant. The maker of KitKat chocolate bars and ...
Nestlé to spin off water business in attempt to fuel growth
At the capital markets day event today, Nestlé CEO Laurent Freixe, who took the helm in September, described an overall “plan to drive operational excellence, unlock the full potential of the portfolio and strengthen foundational capabilities”.
Nestle to cut costs by $2.8 billion, boost marketing under CEO Freixe
Nestle will step up advertising and marketing, cut costs, split its water and premium drinks business out of the rest of the company, and make other changes to drive growth under new CEO Laurent Freixe,
Nestlé plans to double down on ‘billionaire brands’ in major overhaul, cutting $2.8 billion in costs
Nestlé is home to 31 brands that are "billionaires" in their own right. Still, it's slipped behind competitors—new CEO ...
Food Dive3h
Nestlé to cut $2.8B in costs, separate water into standalone business
CEO Laurent Freixe also told investors and analysts the packaged goods giant plans to fix, rather than sell, the majority of ...
City A.M.9h
Laurent Freixe
and spin off its premium water and drink business as part of a turnaround being led by its new boss. Recently-appointed chief ...
Nestle Won't Launch Further Buyback After Strategic Shift to Growth
This comes after Nestle launched a growth-focused strategy under Chief Executive Laurent Freixe's plan to revive sales growth at the Swiss food giant. Freixe now seeks to step up investment in ...
WFXG2h
Stocks diverge on fears of Ukraine-Russia escalation
Stock markets fell in Europe and were mixed on Wall Street as fears of escalation of Russia's war against Ukraine prompted ...
RTE Online13h
Nestle to cut costs, boost marketing under new CEO Freixe
Nestle will boost advertising and marketing, trim costs, carve out its water and premium drinks businesses into a standalone ...