Google’s ad tech monopoly defense widely criticized
“Not a good look”: Google’s ad tech monopoly defense widely criticized
Google's direct examination of Caldwell was "basically just a Google ad," Big Tech on Trial said, while Check My Ads' site suggested that Google mostly just called upon "the best witnesses their money can buy, and it still did not get them very far."
Google begins its defense in antitrust case alleging monopoly over advertising technology
Google opened its defense against allegations that it holds an illegal monopoly on online advertising technology Friday with witness testimony saying the industry is vastly more complex and competitive than portrayed by the federal government.
How Google Defended Itself in the Ad Tech Antitrust Trial
The tech giant, which wrapped up its arguments in the federal monopoly trial, simply says it has the best product.
Google’s antitrust trial expert says government’s ad tech data is way off
Economist Mark Israel reported that when all online display advertising is accounted for, Google gets just 10% of the U.S. market share.
Google antitrust case—key takeaways from the complex ad tech trial
The U.S. government’s monopoly case relies on the definition of digital ad markets, and whether Google unfairly controls them.
Google claims ad market remains competitive as it rests in antitrust trial
Following closing arguments in November, the federal judge will decide whether Google should be considered an just extremely successful tech business or a monopolist wielding power.
How Google tried to unravel the DOJ’s ad tech case
The company has a variety of defenses to the DOJ’s accusations, ranging from Supreme Court precedent to security concerns.
Google search works great for consumers. A judge’s monopoly ruling could ruin that | Opinion
The recent ruling by a federal district judge to apply the “illegal monopoly” label to Google’s search engine is bureaucratic ...
Analysis-Google ad tech trial outcome no death blow, win or lose
As Google's trial on allegations of building an illegal monopoly in advertising technology nears its close, experts said the ...
TechCrunch4d
Are Google’s monopoly cases 5 years too late or 2 years too early?
This time, the courts will decide whether Google created an advertising technology monopoly that squashes competition and forces publishers and advertisers to use Google’s ad tech products ...
Expert in Google Monopoly Case Says Regulators Underestimate Ad Competition
Mark Israel, who prepared an expert report on Google's behalf, said the government's claims are hyper-focused on a narrow ...
The Michigan Daily6dOpinion
Google is officially a monopoly, now let’s get the rest of them
Additionally, their control over the site lets them flood producers with online fees, allowing them to hike prices on ...
Google Is Sued by Texas Credit Union Over Alleged Search Engine 'Monopoly'
The lawsuit, which accused Google of abusing its "monopoly power" to exert unchecked control over the "quantity of ad inventory," alleged violations of California's Cartwright Act, unfair business ...
Observer4d
OpenAI’s SearchGPT Could Mark the Beginning of the End to Google’s Search Dominance
For the first time in many years, competition is ramping up. In July, OpenAI announced SearchGPT, an A.I.-powered search ...