Williams secure first title sponsor in five years

Williams land Atlassian as new title sponsor in F1 comeback boost
The Williams Formula 1 team announced a long-term title sponsorship with Australian technology company Atlassian on Tuesday to help their fight to rise back up the grid.
Williams secures huge new Atlassian title partnership deal
Williams has announced a new title partnership deal with software company Atlassian that it describes as “the biggest partnership deal in Williams’ 48-year history”. Atlassian is an Australian
Williams and Atlassian Announce Title Partnership to Form Atlassian Williams Racing
Williams Racing and Atlassian are thrilled to announce a long-term title partnership that will usher in a new era for the iconic Formula 1 team as Atlassian Williams Racing.
You got a fast car and I want a Jira ticket to the F1: Atlassian becomes Williams Racing name sponsor
Atlassian’s branding will feature prominently on the FW47 race cars driven by Alex Albon and Carlos Sainz for the 2025 season
F1 Racing Team Williams Finds Sponsor 'Saviour' As It Signs Atlassian as Title Sponsor
After five years without a title sponsor, British Formula 1 team Williams Racing has struck a landmark deal with Australian software company Atlassian. The partnership, announced ahead of the 2025 season,
Formula 1: Williams Secures New Title Sponsor Ahead of 2025 Season
Williams has received a significant boost ahead of the 2025 season after landing a title sponsorship deal with Australian software company Atlassian.
F1 Team Announces Huge Title Sponsorship Deal As New Name Revealed
Williams Racing has rebranded as Atlassian Williams Racing following a record-breaking title sponsorship deal.
Williams secure first title sponsor in five years with Atlassian
The team becomes Atlassian Williams Racing, with the software company also stepping in as the team’s official technology partner and official collaboration software partner, and
Carlos Sainz Jr. reports a ‘smooth’ first day in the Williams F1 FW47
Williams launched their 2025 challenger and both Carlos Sainz Jr. and Alexander Albon are pleased with the results ...
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Williams F1 Team Unveils All-New 2025 FW47 Race Car, Looks Like It Means Business
The all-new FW47 is Williams’ offering to the 2025 Formula 1 grid, rocking a brand-new title sponsor in Atlassian, as well as ...
Alex Albon Outlines His 2025 Expectations as Williams FW47 Car Revealed
As Formula One gears up for another season, Alexander Albon is setting his sights on the future with the recent unveiling of the Williams FW47. Despite it being ...
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2025 Williams FW47 F1 car conducts shakedown at Silverstone
Williams provided a sneak peek of its 2025 Formula 1 car, the FW47, on Friday following an initial shakedown test at the ...
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Vowles calls Atlassian deal ‘huge, biggest in Williams history’
James Vowles has reiterated that Williams' title partnership with Atlassian is the most significant deal in the British ...
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Williams hits the track with FW47
Williams has followed McLaren with an early launch and shakedown of its 2025 car, with the FW47 hitting the track at ...
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Williams launch its car for the 2025 season
Atlassian Williams Racing have launched its car for the upcoming F1 season, they are the first team to do so, officially ...
F1 team confirms name change for 2025 after signing 'biggest deal in its history'
For the first time in almost half-a-decade, Formula 1's sleeping giants Williams have landed a title sponsor which will ...